00409nam a2200145Ia 4500008004100000020001800041041000800059082001700067100003600084245006200120250000600182260004200188300001200230650002100242210716s2016    xx            000 0 und d  a9788120351769  aeng  a658.827 TROS  aTrott, Sangeeta;Sople, Vinod V.  aBrand equity: an Indian perspective.bIndian perspective.  a1  aNew DelhibPHI Learning Pvt Ltdc2016  axix,219  aBrand Management