00631nam a2200181Ia 450000500170000000800410001702000180005804000180007604100080009408200220010210000190012424501020014325000570024526000440030230000240034665000380037065000410040820220215155651.0210716s2013    xx            000 0 und d  a9789332518926  cAIMIT LIBRARY  aeng  a658.802 25bPRAC  aPrahalad, C K.  aFortune at the bottom of the pyramid :beradicating poverty through profits /cBy C. K. Prahalad.  a5th ed.bRevised and updated 5th anniversary edition  aNew Delhi :bPearson Education ,c2013.  aIv, 360p. ;c24 cm.  aProducts and services for the BOP  aDevelopment as social transformation