TY  - BOOK
AU  - Nair, Suja R.
TI  - Consumer behaviour and marketing research: text and cases: Text and cases
SN  - 9789350970959
U1  - 658.8342 NAIS 
PY  - 2013///
CY  - New Delhi
PB  - Himalaya Publishing House
KW  - Consumer Behavior
ER  -