00373nam a2200145Ia 4500008004100000020001800041041000800059082001500067100003800082245002800120250000600148260004500154300001200199650001600211210716s2012    xx            000 0 und d  a9780198074120  aeng  a659.1 JETJ  aJethwaney, Jaishri; Jain, Shruti.  aAdvertising management.  a2  aNew DelhibOxford University Pressc2012  axxi,651  aAdvertising