Ahuja, Vandana. <br/><br/>
Digital marketing / 
By Vandana Ahuja. 
 - 1st ed. 
 - New Delhi :  Oxford University Press ,  2015. 
 - Xvi, 437p. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780199455447 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Engagement marketing through content management<br/>Consumer segmentation targeting and positioning using online tools
<br/><br/><label>Dewey Class. No.: </label>658.84   / AHUV