TY  - BOOK
AU  - Pradhan, Swapna.
TI  - Retailing management: text and cases 
SN  - 9781259004919
U1  - 658.87  4
PY  - 2012///
CY  - New Delhi
PB  - Tata McGraw Hill Publishing Company Ltd
KW  - Retail pricing and evaluating merchandise performance
KW  - Retail marketing and branding
ER  -