TY  - BOOK
AU  - Crawford, Merle.
AU  - Benedetto, Anthony Di.
TI  - New products management
SN  - 9780071332651
U1  - 658.575  9
PY  - 2011///
CY  - New Delhi
PB  - Tata McGraw Hill Education Private Limited
KW  - Statergic planning for new products
KW  - Development team management
ER  -