Crawford, Merle. <br/><br/>
New products management / 
By Merle Crawford and Anthony Di Benedetto. 
 - 9th ed. 
 - New Delhi :  Tata McGraw Hill Education Private Limited ,  2011. 
 - Xviii, 558p. ;  24 cm. 
<br/><br/><label>ISBN: </label>9780071332651 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Statergic planning for new products<br/>Development team management
<br/><br/><label>Dewey Class. No.: </label>658.575   / CRAM