TY  - BOOK
AU  - Jeffery, Mark.
TI  - Data-driven marketing: 15 metircs everyone in marketing should know: 15 metircs everyone in marketing should know
SN  - 978812632771
U1  - 658.802 JEFM 
PY  - 2010///
CY  - New Delhi
PB  - Wiley India
KW  - Marketing
ER  -