TY  - BOOK
AU  - Steel, Jon.
TI  - Truth lies and advertising: art of account planning: Art of account planning
SN  - 9788126520947
U1  - 659.1 STEJ 
PY  - 2009///
CY  - New Delhi
PB  - Wiley India Pvt Ltd
KW  - Advertising
ER  -