00400nam a2200145Ia 4500008004100000020001800041041000800059082001500067100001600082245008100098250000600179260004100185300001200226650001600238210716s2009    xx            000 0 und d  a9788126520947  aeng  a659.1 STEJ  aSteel, Jon.  aTruth lies and advertising: art of account planningbArt of account planning  a1  aNew DelhibWiley India Pvt Ltdc2009  axix,298  aAdvertising