TY  - BOOK
AU  - Ennew, Christine T; Waite, Nigel.
TI  - Financial servises marketing: an international guide to principles and practice: International guide to principles and practice
SN  - 9789380501345
U1  - 658.802 ENNC 
PY  - 2007///
CY  - USA
PB  - Butterworth Heinemann
KW  - Services Marketing
ER  -