00632nam a2200157Ia 4500008004100000020001800041041000800059082001700067100002300084245015800107260003200265300001100297650002100308999001900329952012600348210716s2008 xx 000 0 und d a9780749442132 aeng a658.827 GELS aGelder, Sicco Van. aGlobal brand strategy: unlocking brand potential across countries cultures and markets.bUnlocking brand potential across countries cultures and markets. aNew DelhibKogan Pagec2008 axi,260 aBrand Management c206660d206660 001040708MBAaAIMITbAIMITd2011-04-11g325.00l0o658.827 GELSpMBA09226r2026-05-23 00:00:00v243.75w2021-07-16yBK