00393nam a2200145Ia 4500008004100000020001500041041000800056082001700064100004500081245003300126250000600159260004200165300001200207650002800219210716s1995 xx 000 0 und d a0395710456 aeng a658.848 JEAJ aJeannet, Jean-Pierre;Hennessey, H David. aGlobal marketing strategies. a3 aU S AbHoughton mifflin Companyc1995 axix,896 aInternational Marketing