Berkowitz, Eric N;Kerin, Roger A;Rudelius, William. <br/><br/>
Marketing. 

 - 1 
 - Toronto  Times Mirror/ Mosby College Publishing  1986 
 - xxv,745 
<br/><br/><label>ISBN: </label>0810606020 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 BERE