Dillon, William R;Madden, Thomas J;Firtle, Neil H. <br/><br/>
Marketing reserach in a marketing environment. 

 - 1 
 - London  Irwin  1994 
 - xxviii,742,I-15 
<br/><br/><label>ISBN: </label>0801613035 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research
<br/><br/><label>Dewey Class. No.: </label>658.83 DILW