00482nam a2200145Ia 4500008004100000020001800041041000800059082001700067100007600084245010700160250000600267260004300273300001200316650000800328210716s2003    xx            000 0 und d  a9788131214350  aeng  a658.812 KNOS  aKnox, Simon; Maklan, Stan; Payne, Adrian; Peppard, Joe; Ryals, Lynette.  aCustomer relationship management: perspective from the marketplace.bPerspective from the marketplace.  a1  aNew DelhibButterworth Heinemannc2003  axvi,302  aCRM