Balmer, John M: Greyser, Stephen A. <br/><br/>
Revealing the corporation; perspectives on identity image reputation corporate branding and corporate level marketing.  Perspectives on identity image reputation corporate branding and corporate level marketing. 

 - 1 
 - London  Routledge  2003 
 - xviii, 365 
<br/><br/><label>ISBN: </label>041528421X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General Management
<br/><br/><label>Dewey Class. No.: </label>658.407124 BALJ