Chandrasekar, K S. <br/><br/>
Marketing management: text and cases.  Text and cases. 

 - 1 
 - New Delhi  Tata McGraw Hill Education Private Limited  2010 
 - xviii,538 
<br/><br/><label>ISBN: </label>9780071067737 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management
<br/><br/><label>Dewey Class. No.: </label>658.8 CHAK