TY  - BOOK
AU  - Groucutt, Jonathan; Leadley, Peter; Forsyth, Patrick.
TI  - Marketing: essentials, principles, new realities
SN  - 8175542861
U1  - 658.8 GROJ 
PY  - 2004///
CY  - New delhi
PB  - Kogan Page
KW  - Marketing
ER  -