TY - BOOK AU - Pulizzi, Joe. AU - Barrett, Newt. TI - Get content get customers: turn prospects into buyers with content marketing SN - 9780070670938 U1 - 659.104 1 PY - 2009/// CY - New Delhi PB - Tata McGraw Hill Publishing Company Ltd KW - Coping with the content marketing revolution KW - Learning from smart marketers ER -