Krishnamacharyulu, C S G. <br/><br/>
Rural marketing:  text and cases / 
By C. S. G. Krishnamacharyulu and Lalitha Ramakrishnan. 
 - 1st ed. 
 - New Delhi :  Pearson Education ,  2009. 
 - Xvii, 397p. ;  24 cm. 
<br/><br/><label>ISBN: </label>9788177589764 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing information sysytem<br/>Rural economy<br/>Marketing management perspectives
<br/><br/><label>Dewey Class. No.: </label>658.802   / KRIC