00694nam a2200205Ia 4500003000400000005001700004008004100021020001800062040001800080041000800098082002200106100001800128245008400146250001200230260006600242300002600308650007300334650006000407700002100467OSt20220317105436.0210716s2008    xx            000 0 und d  a9781259001802  cAIMIT LIBRARY  aeng  a658.848 22bPAUJ  aPaul, Justin.  aInternational marketing :btext and cases /cBy Justin Paul and Ramneek Kapoor.  a2nd ed.  aNew Delhi :bTata McGraw Hill Publishing Company Ltd ,c2008.  aXvii, 379p. ;c24 cm.  aProduct promotion advertising and building brands in foreign markets  aCommunication and negotiation for international markets  aKapoor, Ramneek.