Churchill, Gilbert A. <br/><br/>
Marketing research :  a south asian perspective / 
By Gilbert A. Churchill, Dawn Iacobucci and D. Israel. 
 - 1st ed. 
 - New Delhi :  Cengage Learning India Pvt Ltd ,  2009 . 
 - xxvi, 687p. ;  24 cm. 
<br/><br/><label>ISBN: </label>9788131510193 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research process and problem formulation<br/>Analysis of variance and covariance
<br/><br/><label>Dewey Class. No.: </label>658.83   / CHUG