TY  - BOOK
AU  - Lovelock, Christopher.
AU  - Wirtz, Jochen.
AU  - Chatterjee, Jayanta.
TI  - Services marketing: people technology strategy 
SN  - 9788131725979
U1  - 658.804  6
PY  - 2010///
CY  - New Jersey
PB  - Prentice Hall
KW  - Distributing services through physical and electronic channels
KW  - Achieving service recovery and obtaining customer feedback
KW  - Organizing for change management and service leadership
ER  -