TY  - BOOK
AU  - Solomon,Michael R.
TI  - Consumer behavior: : buying having and being 
SN  - 9788120338333
U1  - 658.8342  8
PY  - 2009///
CY  - New Delhi
PB  - PHI Learning Pvt Ltd.
KW  - Consumer as Individuals
KW  - Consumer as Decision makers
KW  - Consumer and Subcultures
KW  - Consumers and Culture
ER  -