00390nam a2200145Ia 4500008004100000020001800041041000800059082001500067100005300082245002900135250000600164260005200170300000800222650001400230210716s2008    xx            000 0 und d  a9788131509821  aeng  a658.8 MCDC  aMcdaniel, carl; Lamb, Charles W; Hair, Joseph F.  aPrinciples of marketing.  a1  aNew DelhibCengage Learning India Pvt Ltdc2008  a600  aMarketing