Jain, Subhash C. <br/><br/>
Marketing strategy: planning implementation and control.  Planning implementation and control. 

 - 1 
 - New Delhi  Cengage Learning India Pvt Ltd  2004 
 - 673 
<br/><br/><label>ISBN: </label>9788131505434 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802 JAIS