00393nam a2200145Ia 4500008004100000020001800041041000800059082001700067100001900084245006100103250000600164260004200170300001200212650002300224210716s2009 xx 000 0 und d a9788120336940 aeng a658.804 SRIR aSrinivasan, R. aServices marketing: the Indian context.bIndian context. a2 aNew DelhibPHI Learning Pvt Ltdc2009 axvi,267 aServices Marketing