kapoor, Jagdeep. <br/><br/>
Brand seg meantation: seven strategies for effective segmentation.  Seven strategies for effective segmentation 

 - 1 
 - New Delhi  Macmillan India Ltd  2006 
 - 1,92 
<br/><br/><label>ISBN: </label>1403928614 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand Management
<br/><br/><label>Dewey Class. No.: </label>658.827 KAPJ