TY  - BOOK
AU  - Lance, Steve;Woll, Jeff.
TI  - The little blue book of advertising: fifty two small ideas that can make a big difference: Fifty two small ideas that can make a big difference
SN  - 1591841240
U1  - 659.1 LANS 
PY  - 2006///
CY  - New York
PB  - Penguin Books
KW  - Advertising
ER  -