Burnett, John;Moriarty, Sandra. <br/><br/>
Introduction to marketing communications: an inergrated approach.  An inergrated approach. 

 - 1 
 - New Delhi  Prentice Hall  1998 
 - xxxxv,659,I-28 
<br/><br/><label>ISBN: </label>0132690853 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Communications
<br/><br/><label>Dewey Class. No.: </label>658.802 BURJ