TY - BOOK AU - Mohammed, Rafi A;Fisher, Robert J;Jaworski, Bernard J;Paddison, Gordon J. TI - Internet marketing: building advantage in the networked economy: Building advantage in the networked economy SN - 0072538422 U1 - 658.84 MOHR PY - 2002/// CY - Boston PB - Mc Graw Hill KW - E-Commerce ER -