00588nam a2200181Ia 4500008004100000020001500041041000800056082001700064100003600081245003700117250000600154260003900160300001200199650001400211700003600225999001900261952012600280210716s2003    xx            000 0 und d  a8126511249  aeng  a658.802 JACD  aIacobucci, Dawn; Calder, Bobby.  aKellogg on integrated marketing.  a1  aNew DelhibJohn Wiley & sonsc2003  axxi,314  aMarketing  aIacobucci, Dawn; Calder, Bobby.  c202032d202032  001040708MBAaAIMITbAIMITd2007-11-20g399.00l0o658.802 JACDpMBA04598r2026-05-23 00:00:00v319.20w2021-07-16yBK