00938nam a2200277Ia 4500 OSt 20230711143637.0 210716s2003 xx 000 0 und d 9812542922 AIMIT LIBRARY eng 658.83 8 ZIKW Zikmund, William G. 126440 Exploring marketing research / By William G Zikmund 8th ed. New York : Thomson south western, 2003. xxi, 744p. ; PB : 27.5 cm Marketing Research 126441 Beginning Stages of Research Process 126442 Research Designs for Collecting Primary Data 126443 Measurement Concepts 126444 Sampling and Fieldwork 126445 Data Analysis and Presentation 126446 Comprehensive Cases with Computerized Databases 126447 ddc BK 8th 658.83 ZIKW 201730 201730 0 0 ddc 0 0 MBA AIMIT AIMIT 2007-03-08 475.00 Bill no:7357; Bill dt:2007-03-05 1 658.83 ZIKW MBA04296 2026-05-23 00:00:00 2023-04-10 380.00 2021-07-16 BK