00657nam a2200217Ia 4500003000400000005001700004008004100021020001500062040001800077041000800095082002100103100001900124245007300143250001200216260004400228300002700272650004900299650004800348650002100396700002200417OSt20220218151414.0210716s2006 xx 000 0 und d a8177584529 cAIMIT LIBRARY aeng a658.81 26bJOBD aJobber, David. aSelling and sales management /cBy David Jobber and Geoff Lancaster. a6th ed. aNew Delhi :bPearson Education ,c2006. aXviii, 476p. ;c24 cm. aDevelopment and role of selling in marketing aConsumer and organisational buyer behaviour aSales management aLancaster, Geoff.