00371nam a2200145Ia 4500008004100000020001500041041000800056082001600064100004500080245003300125250000600158260003100164300001600195650001400211210716s2002 xx 000 0 und d a0072510242 aeng a658.84 RAYJ aRayport, Jeffrey F; Jaworski, Bernard J. aIntroduction to e- commerce. a1 aLondonbMc Graw Hillc2002 axxxviii,664 aMarketing