00337nam a2200145Ia 4500008004100000020001500041041000800056082001700064100002200081245002600103250000600129260002900135300001300164650001400177210716s1988    xx            000 0 und d  a0749442980  aeng  a658.802 CHEP  aCheverton, Peter.  aKey marketing skills.  a2  aLondonbKogan Pagec1988  axiii,383  aMarketing