Cheverton, Peter. <br/><br/>
Key marketing skills. 

 - 2 
 - London  Kogan Page  1988 
 - xiii,383 
<br/><br/><label>ISBN: </label>0749442980 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802 CHEP