TY - BOOK AU - Parikh, Margie. AU - Gupta, Rajen. TI - Organisational behaviour SN - 9780070153196 U1 - 658.4 1 PY - 2010/// CY - New Delhi PB - Tata McGraw Hill Publishing Company Ltd KW - Exploring communication as a behavioural process KW - Creating structure to support effective behaviour ER -