Webster, Frederick E. <br/><br/>
Market-driven management: using the new marketing concept to create a customer-oriented company.  Using the new marketing concept to create a customer-oriented company. 

 - 1 
 - New York  John Wiley and Sons  1994 
 - xiv,319 
<br/><br/><label>ISBN: </label>0471595764 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Sales & Distribution Management
<br/><br/><label>Dewey Class. No.: </label>658.812 WEBF