TY  - BOOK
AU  - Grikscheit, Gary M;Cash, Harold C;Crissy, W J E.
TI  - Handbook of selling: psychological managerial and marketing bases: Psychological managerial and marketing bases
SN  - 0471044822
U1  - 658.81 GRIG 
PY  - 1981///
CY  - New York
PB  - John wiley & sons Ltd
KW  - Marketing Communications
ER  -