00369nam a2200145Ia 4500008004100000020001500041041000800056082001500064100002000079245004300099250000600142260004900148300001200197650001400209210716s1997    xx            000 0 und d  a0789001543  aeng  a658.8 HERP  aHerbig, Paul A.  aHand book of cross cultural marketing.  a1  aNew YorkbInternational Business pressc1997  axvi,353  aMarketing