Perreault, William D;Mccarthy, E Jerome. <br/><br/>
Applications in basic marketing: clipping from the popular business press.  Clipping from the popular business press. 

 - 1 
 - New Delhi  McGraw Hill  2001 
 - ix,246 
<br/><br/><label>ISBN: </label>0075610310 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 PERW