Armstrong, Gary;Kotler, Philip. <br/><br/>
Marketing: an introduction.  Introduction. 

 - 4 
 - New Jercy  Prentice Hall  1997 
 - xxix,585,i30 
<br/><br/><label>ISBN: </label>0132527103 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 KOTP