TY  - BOOK
AU  - Crawford, Merle.
AU  - Benedetto, Anthony Di.
TI  - New products management
SN  - 0072471638
U1  - 658.575  7
PY  - 2003///
CY  - New York
PB  - Irwin
KW  - Implementation of the strategic plan
KW  - Sales forecasting and financial analysis
ER  -