00347nam a2200145Ia 4500008004100000020001500041041000800056082002000064100002300084245002400107250000600131260004000137300001000177650001400187210716s1992    xx            000 0 und d  a0471548367  aeng  a658.800973 HARR  aHartley, Robert F.  aMarketing mistakes.  a5  aNew YorkbJohn Wiley and Sonsc1992  ax,352  aMarketing