Hartley, Robert F. <br/><br/>
Marketing mistakes. 

 - 5 
 - New York  John Wiley and Sons  1992 
 - x,352 
<br/><br/><label>ISBN: </label>0471548367 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.800973 HARR