TY  - BOOK
AU  - Shapiro, Benson P.
TI  - Sales program management: formulation and implementation: Formulation and implementation
SN  - 0070564132
U1  - 658.81 SHAB 
PY  - 1977///
CY  - New York
PB  - Mc Graw Hill Book Company
KW  - Sales & Distribution Management
ER  -