00874nam a2200241Ia 450000500170000000800410001702000150005804000180007304100080009108200200009910000190011924501290013825000120026726000610027930000320034065000350037265000390040765000450044665000430049165000570053470000190059170000220061020230707111725.0210716s2006    xx            000 0 und d  a0070600007  cAIMIT LIBRARY  aeng  a658.8323bHAIJ  aHair, Joseph F  aMarketing research:bWithin a changing information environment /cBy Joseph F Hair Jr. , Robert P. Bush and David J. Ortinau  a3rd ed.  aNew Delhi :bTata McGraw Hill Publishing Company,c2006.  axxvii, 700p. ;bPB :c25 cm  aMarketing Research Information  aTechnology in the Research Process  aDesigning the Marketing Research Project  aGathering and Collecting Accurate Data  aData Preparation, Analysis and Reporting the Results  aBush, Robert P  aOrtinau, David J.